The Autosobriety Training Programme to Prevent Drink-Driving consists of an educational e-learning course that aims to contribute to reduce and prevent alcohol-related traffic fatalities and injuries, and ultimately advance UN Global Road Safety Performance Target 9: "By 2030 halve the number of road traffic injuries and fatalities related to drivers using alcohol".

The Programme has been adapted taking as a model the “Autosobriety Drink Driving Prevention Program implemented in Russia and developed by the Moscow Automobile and Road Construction State Technical University (MADI) in partnership with Pernod Ricard

The programme has been extremely successful in Russia and has grown since the launch in 2013. As of 2019, the program is running in over 14 regions of Russia, at 230 driving schools and has trained over 23,000 driving school students. The implementation of the programme in Russia included other activities such as demonstrations in local shopping centers, publication of leaflets, participation at exhibitions, media engagement and organization of roundtables with policymakers to present the results of the programme.